Blogroll / Cross-media publishing / Design management / Design leadership


Aaker, David A. and Joachimsthaler, Erich. 2000. The Brand Relationship Spectrum: The Key to the Brand Architecture Challenge. California Management Review: 42/4, p. 8-23.
Balmer, John M. T.. 1998. Corporate Identity and the Advent of Corporate Marketing. Journal of Marketing Management: 14/8, p.963-996.
Balmer, John M. T. and Gray, Edmund D.. 2000. Corporate identity and corporate communications: creating a competitive adventage. Industrial and Commercial Training: 32/7, p. 256-261.
Bailey, Simon. 2006. Effective design is measurable. Design Week: 04.05., p. 22.
Bernstein, Laurence. 2006. Scaling Mt. Logo. Marketing Magazine: 111/4, p. 13.
Best, Kathryn. 2006. Design Management: Managing Design Strategy, Process and Implementation. AVA Publishing SA. 215 p.
Borja de Mozota, Brigitte. 2003. Design management: using design to build brand value and corporate innovation. Allworth Press. 281 p.
Amy Campbell. 1999. Brand Architecture: A Method to the Madness. Infoworks! Information Design + Content Strategy. p. 1-6.
Cornelissen, John and Harris, Phil. 2001. The Corporate Identity Metaphor: Perspective, Problems and Prospects. Journal of Marketing Management. 17, p. 49-71.
Davidson, Hugh. 2002. Portfolio managing matters. Brand Strategy: 162, p. 28.
Dev, Chekitan S. et al. 2008. The Corporate Brand: Help or Hindrance? Harvard Business Review: 86/2, p. 49-58.
Devlin, James. 2003. Brand Architecture in Services: The Example of Retail Financial Services. Journal of Marketing Management: 19/9/10, p. 1043-1065.
Dicks, Brian. 2005. Advertising v. design. Creative Review: 3. p. 12.
Douglas, Susan P. et. al. 2001. Executive Insights: Integrating Branding Strategy Across Markets: Building International Brand Architecture. Journal of International Marketing: 9/2, p. 97-114.
Exon, Mike. 2006. Is design really under threat from the ad agency? Design Week: 13.07., p. 3.
Hase, Holger. et. al. (ed.) 2006. Design Management. Teil 1: Design Management im Fokus. FHTV Berlin, IDZ Berlin und Autoren. Berlin. 91 p.
Hase, Holger. et. al. (ed.) 2007. Design Management. Teil 3: Einblicke und Ausblicke. FHTV Berlin, IDZ Berlin und Autoren. Berlin. 167 p.
Hinz, Katrin. et. al. (ed.) 2007. Design Management. Teil 2: Design Management konkret. FHTV Berlin, IDZ Berlin und Autoren. Berlin. 127 p.
Karaosmanoglu, Elif and Melewar, T. C.. 2006. Corporate communications, identity and image: A research agenda. Journal of Brand Management: 14/1/2, p. 196-206.
Markwick, Nigel and Fill, Chris. 1997. Towards a framework for managing corporate identity. European Journal of Marketing: 31/5/6, p. 396-409.
McKenna, Regis. 1991. Marketing Is Everything. Harvard Business Review: 69/1, p. 65-79.
Melewar, T. C.. 2003. Determinants of corporate identity construct: a review of literature. Journal of Marketing Communications: 9. p. 195-220.
Melewar, T. C. and Saunders John. 1998. Global corporate visual identity systems: using an extended marketing mix. European Journal of Marketing: 34/5-6, p. 538-550.
Moingeon, Bertrand and Ramanantsoa. 1997. Understanding corporate identity: the French school of thought. European Journal of Marketing: 31/5-6, p. 383-395.
Olins, Wally. 2004. On Brands. Thames & Hudson Inc. 256 p.
Paulmann, Robert. 2005. Double Loop. Basiswissen Corporate Identity. Verlag Hermann Schmidt Mainz. 157 p.
Parum, Eva. 2006. Corporate Governance and Corporate Identity. An International Review: 4/6, p. 558-567.
Petromilli, Michael and Morrison, Dan. 200. Creating brand harmony. Marketing Management: 11/4, p. 16-20.
Pharoah, Andrew. 2006. Image is everything. Brand strategy: 202, p. 45-47.
Rajagopal and Sanchez, Romulo. 2004. Conceptual analysis of brand architecture and relationships within product categories. Journal of Brand Management: 11/3, p. 233-247.
Rhee, Noh Jong and Han, Eun Kyoung. 2006. A New CI and Rebranding Experience using the SK Brand Management System. Corporate Reputation Review: 9/4, p. 271-280.
van Riel, Cees B. M. and Balmer, John M. T.. 1997. Corporate identity: the concept, its measurements and management. European Journal of Marketing: 31/5/6, p. 340-355.
Ritson, Mark. 2006. Why being contradictory makes sense. Marketing: 00253650, p. 19.
Rode, Verena and Vallaster, Christine. 2005. Corporate Branding for Start-ups: The Crucial Role of Entrepreneurs. Corporate Reputation Review: 8/2, p. 121-135.
Strebinger, Andreaa and Treiblmaier, Horst. 2006. The Impact of Business to Consumer E-Commerce on Organizational Structure, Brand Architecture, IT Structure, And Their Interrelations. Schmalenbach Business Review: 58/1, p. 81-113.
Stuart, Helen and Kerr, Gayle. 1999. Marketing communication and corporate identity: are they integrated? Journal of Marketing Communications: 5/4, p. 169-179.
Uggla, Henrik. 2004. The brand association base: A conceptual model for strategically leveraging partner brand equity. Journal of Brand Management: 12/2, p. 105-123.
Vickers, Graham. 2004. Still Solving Problems. Creative Review: 12, p. 52-56.
Visocky O’Grady, Jeniffer and Visocky O’Grady, Kenneth. 2006. A designer’s research manual: succed in design by knowing your client and what they really need. Rockport Publishers. 192 p.

Marko Savić
I’m raising awareness of the connection of business model innovation with design thinking. Have just published a book on business models design. You may wish to meet me in person at my next workshop or interact with me on Twitter.

Reblog this post [with Zemanta]

Leave a Reply

Please log in using one of these methods to post your comment: Logo

You are commenting using your account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s