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What is the conection between Corporate Identity and Corporate Image?

Corporate Identity and Corporate Image connection

Corporate Identity and Corporate Image connection

Source: Paulmann, Robert: double loop. Basiswissen Corporate Identity.

Marko Savić
I’m raising awareness of the connection of business model innovation with design thinking. Have just published a book on business models design. You may wish to meet me in person at my next workshop or interact with me on Twitter.

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