Workshop: Business Model Design Wien [completed]
September 15th-16th, 2014

Workshop: Business Model Design Wien [completed]

The Business model design workshop is a must for everybody who would like to evolve with a tool co-designed by 470 authors from 45 states. We will connect design thinking with business model innovation and instil the language of business model design into your vocabulary and day-to-day operations.

In only one day you’ll learn why never to write down on the Business Model Canvas, what is the backbone of your business model, and not least where are the biggest reserves of your business model. ere are the biggest reserves of your business model. The second day is the MasterClass for all who wish to dig deeper into business model design. Continue reading

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Why can children be better at building a tower (or business model) as directors?
Blogroll / Business models / Design thinking

Why can children be better at building a tower (or business model) as directors?

How is it possible that children, who have just completed kindergarten are able to build a tower higher than students of business schools? In the game, everything is possible. Very popular game “spaghetti challenge” shows the value and importance of prototypes, which are a key components of design thinking. Continue reading

Master’s Thesis in Short
Blogroll / Design management / Design leadership / Design strategy

Master’s Thesis in Short

The thesis The Corporate Design Strategy and Branding: The Role of Design Management in developing the Corporate Identity has: + 76 pages, + 26 figures, and + 6 tables. It was successfully defend in September 2010. It consist of four main chapters on: four chapters on: + corporate identity, + branding and brand architecture, + corporate design strategy, and + design management. Continue reading

(Design) Strategy of a Non-Profit Organization
Blogroll / Design strategy

(Design) Strategy of a Non-Profit Organization

The Project H Design is based on 6 guiding principles, or we could call it also a design strategy. #1 We design through action. #2 We design systems not stuff. #3 We design with, not for. #4 We start locally and scale globally. #5 We document, share, and measure. #6 We build. Such a progressive design strategy makes us believe that design can and will change the world. Continue reading

In House vs. Out of House Design? What to use in Corporate Identity and Branding Development?
Blogroll / Design management / Design leadership

In House vs. Out of House Design? What to use in Corporate Identity and Branding Development?

For design as such we know that there are some advantages of outsourcing design, such as: + breadth of experience, + objective opinion, + bringing challenging perspective for problem solving, and + producing focused solutions. An in-house design team advantages are: + that they are active stakeholders in organization, + focused experience, + shared sense … Continue reading