Playlist about the Design Strategies and Branding
Design Strategies Branding podcast / Design strategy

Playlist about the Design Strategies and Branding

Playlist on the topics of design strategies and branding, including the:

1. “The design management knowledge of is a matter of professional survival” 2. “Short case of design standards in Slovenia and Germany” 3. “Major similarities and differences between a corporate identity, a corporate image, and a corporate reputation” 4. “Brand portfolio and architecture on the case of football”
5. “3 major and 9 substeps in the Corporate identity audit” 6. “Design Strategies vs. Technology Life Cylcle” 7. “Design has to come closer to business, because vice versa is not going to happen” 8. “Climb up the Design Management Ladder to align your company culture” 9. “Do countries have a design strategy?”

It was recorded back in 2010, while I was in Berlin. Enjoy in listening Continue reading

Advertisements
Three options to create value for the business and for the society
Blogroll / Business models

Three options to create value for the business and for the society

Your organisation has three possibilities to focus on in creating value for the business and for the society. First are processes. Second are new products and services’. And the third option, where you have the opportunity to create the most value are business models.

The good news is, all three options are not linearly connected but are rather independent from each other. Without any doubt, though: business model innovation brings the strongest value not only to business but also to the society. Continue reading